With the goal of introducing all the protagonists of your project, this email should not be overlooked. More than just making sure that everyone is in line with the objectives and the means of deployment, the kick-off email is also intended to create a positive dynamic around the project and to give credibility to your team and structure.
Your brand identity has all the interest to be valorized and immediately identifiable in your email signatures.
You are about to sign a contract and you wish to follow-up with a prospect on the quote you had sent them. It is important that at the first sight of your email, the prospect knows exactly where it comes from and the content within it.
It is also necessary that this email has your brand identity as it is a perfect occasion to diffuse pre-sales content tailored to your recipient. For example, you can add a banner to your email signature relaying a success story from one of your clients to reassure your prospect of your different competencies.
Sent in a timely manner, progress emails are essential to the success of any project. While they keep all parties informed of your progress, they are also proof that the project is continuing well and that your company is serious. At this moment, your email signature still has all its importance. It connects your report to your company and allows your client to quickly contact you if they need more information about your feedback.
You wish to send a personalized invitation to your VIP contacts. If you choose to send out a mass email, you run the risk of losing authenticity in your message and approach. For an important message like this, you should add extra care to your message and make it as personal as possible.
The presence of a complete and uniform email signature will reinforce your 1-to-1 initiative. Your recipient will feel special and will welcome your invitation in the best way. Also, your brand visual identity will be valued and immediately recognizable.
A true graphic translation of your brand identity, your visual identity gives key information to a future candidate. If it is inconsistent in your exchanges, your company will lose credibility and seriousness.
If, on the contrary, it is neat and uniform across all your channels, the candidate will perceive the essence of your entity. Through this consistency, they will detect the strong corporate culture that you wish to convey and will be more likely to respond favorably to your offer. At the scale of an organization, outgoing emails can be counted by the thousands per month.
The opportunities to enhance your brand identity are endless.
Yes, with the 'Campaigns' offer, it is possible to track the number of clicks on the email signatures of all your employees in the 'Statistics' area of the platform.
You can then access a detailed or global view of the number of clicks on the email signatures of each employee. You can use the search option to target a specific signature or a given period. Finally, you have the possibility to export all statistics to an Excel document.
If you launch campaigns with banners inserted in your email signatures, you can also access their performance via this same space.
With Letsignit, you can easily add social network icons in your collaborators' email signatures and link to your company pages. Also, our "attributes" feature allows you to manage personalized URLs for each of your collaborators such as their individual LinkedIn profile.
And that's not all: you can add links to an appointment-setting application, allow your customers to leave reviews easily, and integrate our 'Chat on Teams' widget to let anyone start a discussion via Microsoft Teams chat.
It’s up to you! As an administrator of the Letsignit platform, you choose whether or not to grant modification rights to your employees. These permissions are managed on an attribute-by-attribute basis, which means that you can decide to allow the employee to change their phone number, but not the address of your premises, for example.
This feature applies to all attributes in your directory, including custom attributes created on Letsignit. When your employees change one or more attributes, your directory is obviously not affected.
It often happens that employees make their email signature their own: custom format, bad fonts, colors inconsistent with the brand standards... all of this has an impact on your brand!
A consistent visual identity is considered authentic and outperforms a perceived weak one by 20%. And, your customers are 2.4 times more likely to buy your products.
With Letsignit, take back control over your brand identity by standardizing all your email signatures. Our tool has many features that allow you to customize your signatures by department, by audience or by subsidiary. Not to mention the possibility of carrying out campaigns within your email signatures thanks to our Campaign offer.
What is the user experience like for our employees?
In both cases:
In short, they have autonomy in their email signature, but you keep control on the field, signatures, and banners they can edit or use.
With our "multi-signature" feature, your employees can benefit from multiple email signatures. No technical manipulation is required. Thanks to our Add-in for Outlook or the desktop app, they can change their email signatures as they wish with just a few clicks.
Regarding the creation of email signatures, you can make several variations such as:
Everything has been thought of to go further in the personalization process based on the recipient of your emails.
If sending emails has an impact, non-optimized email signatures also have an impact. An unsuitable format or an image that is too heavy considerably increases the size of your signatures... and therefore, your emails.
As a responsible economic actor, we contribute to reducing our CO2 emissions and those of our customers in several ways:
As we are increasingly involved in sustainability initiatives, our priority in 2023 is to develop even more green IT functionality.
If sending emails has an impact, non-optimized email signatures also have an impact. An unsuitable format or an image that is too heavy considerably increases the size of your signatures... and therefore, your emails.
As a responsible economic actor, we contribute to reducing our CO2 emissions and those of our customers in several ways:
As we are increasingly involved in sustainability initiatives, our priority in 2023 is to develop even more green IT functionality.
