You may not realize it yet, but you have an advertising space over which you have full control, with a real commercial advantage. Monetizing your signature by offering it as a channel for promotional messages from your suppliers appears to be a lever that perfectly complements the 1-to-1 strategy of the sales team. A win-win system that proves itself:
Distribute to a targeted audience based on recipient profiles. Your sales team interacts daily with your suppliers’ clients and can achieve surprising results: up to a 12% click-through rate on targeted commercial exchanges.
Use quantitative data to better distribute your offer and determine the key moments of your campaigns. By knowing your clients, providing them with dashboards tailored to their activity will allow them to make better decisions and react more effectively.
Receive an immediate alert when your contacts click on your signatures and offer your clients the opportunity to react in real-time to audience interest. This dynamic helps bring you closer to real-world behavior.
An effective campaign is time-limited. Clicks decrease after three weeks of message distribution. Stimulate your audience by increasing the frequency of advertiser messages, thus boosting sales and intensifying your ROI.
Go further by combining your tracking with Google Analytics to monitor client/prospect behavior on your online store. Multiply sales opportunities with near-total control over purchasing levers.
.svg){kind=small}