Marketing
Published:
September 20, 2018
Updated:
March 12, 2025

5 Essential Marketing Banner Use Cases

By
Amandine Fernandez
Head of Acquisition
In 2018, more than 281 billion* emails were sent each day around the world! Don’t let this new channel to communicate pass you by any longer and boost your notoriety by adding a marketing banner to your email signatures. To help you in the deployment of this new communication campaign, let’s unveil 5 opportunities to take advantage of this channel.

‍Highlight an event

At a trade show, open house or conference, give visibility to all your events by inviting your contacts to join! A great tool for event managers to take advantage of. Use an integrated link in your images to lead your audience to a registration form or to the page of your event.

email signature campaign

For a launch

Quickly increase traffic to your website by broadcasting your current news to your employees. The banner in your email is ideal for communicating the launch of new products, a new site, or a new identity. And, of course, many other cases!

email signature campaign

Broadcast your commercial offers

Do you want to influence your sales in the short term? Don’t wait any longer and share your promotions of all genres: bonuses, coupons, trial offers, sales, …

commercial offer banner

Collect feedback

A must for improving customer satisfaction and your services, the survey is an important moment for any business. Make sure you get the most returns by distributing your questionnaires in your email signatures!

email signature campaign

Build a qualified prospect base

Finally, reinforce your inbound marketing actions by redirecting your contacts to a landing page with content that will attract them accordingly to their profile (contests, white papers, etc.). Collect information from them by using a form and turn them into qualified leads.

email signature campaign

*Radicati Group

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About the author
Amandine is the Head of Acquisition at Letsignit! Initially a content specialist, she now actively contributes to the profitability of acquisition channels: SEO, SEA, SMA, SMO... Amandine is also one of the pillars of Marketing at Letsignit! For more than 5 years, she has been participating in and initiating marketing projects and campaigns that systematically reflect her vision, writing style, and creativity (which can also be seen in all of her colorful outfits that brighten up the day of everyone she meets).
About Letsignit
With Letsignit email signature manager, connect with your audience in a way that's on-brand and personal, while driving quality lead generation.

Your employees already represent your brand. Every day, across every interaction.

Make sure every interaction stays on brand.
Start governing your brand